|
|
Biography |
|
|
Monica Ganan holds a PhD in Life Sciences from the Autonomic University of Madrid. She has worked as a researcher at the Spanish National Research Council, the University Complutense of Madrid, the Norwegian University of Life Sciences, and the Oslo University Hospital. She has experience being an entrepreneur in the human health sector. At the moment, she holds a position as Research and Entrepreneur Development Manager at London South Bank University, where she helps turning an idea conceived by scientists into an innovative marketable product or service in order to help the industry, individuals, and associations to solve their current and future problems. Her main areas of interest within the Health and Wellbeing sector are sports, food and nutrition, psychology, and their interactions.
|
|
|
|
|
|
|
Abstract |
|
|
|
|
The business of digital health |
|
|
|
|
|
Why does everybody seem to be talking about digital healthcare investment? The answer is simple: digital health investment smashed records in 2014, with more than $4 billion in funding; double of the total reach in 2013, which in turn was 119% higher than in 2011. One of the main reasons why digital health is becoming such a hot trend is because health care is a recession-proof industry. According to the American Bureau of Labor Statistics, around 8 million jobs were lost in the US during the 2008-2009 financial crisis. However, in the same period, jobs in the health care industry grew by 7%. As a consequence, digital health has become a hot trend not only for investors but also among tech circles, and the predictions indicate that it will continue to grow in the years to come. |
|
|
|
|