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The product chain approach : increasing the competitiveness of small producers in Ayacucho

Document type: report
Download file(s): 117215 (445 KB)
Abstract: In Ayacucho, one of the poorest regions of Peru, SNV is assisting the Regional Agrarian Directorate (DRA) to strengthen their capacity to implement a new government policy aimed at encouraging rural agricultural development. Under this policy, the DRA is responsible for identifying promising product chains, and for designing novel interventions to bring together and support the actors involved at local and regional levels. SNV is working with 30 technical staff of the DRA throughout Ayacucho to help them in their new role in facilitating the creation of equitable product chains in order to stimulate economic development of the region. SNV’s support to the DRA included advice on how the product chain approach can be applied to serve the interests of small producers. In a series of workshops, the steps in the process were outlined as follows: (1) identifying potential product chains through a participatory process involving local stakeholders; (2) diagnosing the status of the most promising chains (dairy products, avocados, native potatoes, purple maize), including identifying the problems faced by the various stakeholders, and opportunities for improving coordination; (3) designing interventions that will encourage collaboration, partnerships and synergy among stakeholders; and (4) setting up mechanisms for monitoring progress in the implementation of plans, and the success of agreements and alliances.
Authors: Salazar González, M.
Series Title: Market Access for the Poor
Country: Peru
Category: Practice
Keywords: agriculture , poverty , private sector
Language: eng
Organization: SNV - Netherlands Development Organisation
PAGE: [5]
Place: [The Hague]
Publisher: SNV
Year: 2004
Region: Latin America , South America
Right: © 2004 SNV
Subject: Agriculture and Rural Development
Title: The product chain approach : increasing the competitiveness of small producers in Ayacucho