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Health Behavior and Health Education
A. Individual Health Behavior Model, the desire to avoid illness, disorder, or disability (or to get well), is based on the individualís belief that a specific health action will prevent or ameliorate illness, disorder, or disability (e.g., not yelling to avoid development of a voice disorder). Three components of this model are:
1. Subjective perception of health threat
2. Subjective perception of net benefits of action
3. Cues to action, or the trigger that stimulate an individual to act.
B. Group Intervention Models: Social Marketing refers to the design, implementation, and control of programs seeking to increase the acceptability of a social idea or health practice in a target group; promoting ideas, not products (e.g., advertising to targets a specific behavior to avoid).C. Health Education Models: When planning prevention and promotion programs, health education models can assist in the identification of attitudes, values, and beliefs that affect on an individualís decision making or a populationís trends of behaviors (e.g., Why do physicians refer, or not refer, children for speech and language evaluations?)
Transition Point: Understanding genetic predisposition for various communication disorders is also important in regard to prevention...